Of course, no movie moment is complete without snacks, and Cinemark is offering $1 off snack packs and any size popcorn and drink combos during Holiday Movie Clubhouse showtimes. Tickets are on sale now at more than 260 locations nationwide and can be purchased at Cinemark.com/hmc or on the Cinemark app. Cinemark provides extraordinary out-of-home entertainment experiences as one of the largest and most influential theatrical exhibition companies in the world.
Cinemark Loyalty Program
Get the “Pandango Pin Bundle” and receive coinemar a Zootopia 2 ticket and an exclusive mystery pin of Nick and Judy, Flash or Gary!
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From Nov. 29 to Dec. 17, families can enjoy timeless holiday hits like A Christmas Story (1983), The Grinch (2018) and Elf (2003) for just $5 per ticket on Saturdays and Wednesdays as part of Holiday Movie Clubhouse. Whether it is the first time seeing these festive favorites or the hundredth, there’s nothing quite like watching them on the big screen. CJ 4DPlex and Cinemark entered into a six-theater beta test together in 2022, but with the dual writers and actors strikes delaying production and theatrical releases, it took longer to expand the number of locations domestically, Savant said. On Wednesday, the third-largest U.S. cinema chain announced it’s adding 20 new ScreenX theaters to its portfolio, expanding its partnership with the South Korea-based CJ 4DPlex. In response, the United States Department of Justice (DOJ) filed their own suit against Cinemark while appealing the appellate court’s decision.
- In May 2021, CEO Mark Zoradi said that 98% of Cinemark’s theaters in the United States had reopened.
- The first XD screen opened at the Century San Francisco Centre 9 theater in San Francisco, California.
- In response, the United States Department of Justice (DOJ) filed their own suit against Cinemark while appealing the appellate court’s decision.
CJ 4DPlex is also the company behind 4DX movie theaters, auditoriums with motion seats, practical effects and sensory elements to immerse viewers in a movie. Singing witches and blue aliens are set to hit the big screen before the end of the year and bring in droves of moviegoers. Cinemark is preparing for the high demand by adding more unique premium screens to its U.S.- and Latin America-based locations. In May 2021, CEO Mark Zoradi said that 98% of Cinemark’s theaters in the United States had reopened.
Company Overview
It is headquartered in Plano, Texas, in the Dallas–Fort Worth area. Cinemark operates 497 theaters and 5,653 screens in the U.S. and Latin America as of March 2025. It is also the largest movie theater chain in Brazil, with a 30 percent market share. “Cinemark is delighted to add cinematic sparkle to the most festive time of year by providing shared and celebrated moviegoing experiences fit for every tradition,” said Wanda Gierhart Fearing, Cinemark Chief Marketing and Content Officer. In November 2012, Cinemark announced it was acquiring Rave Cinemas, the Dallas, Texas–based chain that operates the former Bridge theater with IMAX in Culver City, California for US$240 million. The deal included 32 theaters located in 12 US states, representing 483 screens.
While PLF receipts still represent a small portion of the overall box office, it’s a growing segment of the business. And moviegoers have demonstrated they’re willing to pay more for these experiences. Savant said the company is focused on “differentiating cinema” and providing audiences with experiences they can’t get from streaming offerings or in-home entertainment systems. ScreenX is a premium film format that utilizes additional displays on the right and left walls of the auditorium, called wings, to create a 270-degree panoramic field of view. Cinemark already has six ScreenX locations and expects to open six more before the end of the year.
- On August 8, 2006, Cinemark purchased Century Theatres with a combination of cash and stock bonds.
- Some of these theatres were subsequently shut down either being phased out as under performing or replaced with new complexes.
- Cinemark Holdings Inc (CNK) Reports Robust Revenue Growth and Solid Profitability in FY 2023.
Finally, on May 2, 2018, Cinemark confirmed that the XD screens were now THX certified as the progress was completed. Cinemark Holdings Inc (CNK) Reports Robust Revenue Growth and Solid Profitability in FY 2023. Cinemark Holdings, Inc. (stylized as CineMark from 1998 until 2022 and in all caps since 2022) is an American movie theater chain that started operations in 1977 and since then it has operated theaters with hundreds of locations throughout the Americas.
Based in Plano, Texas, Cinemark makes every day cinematic for moviegoers across approximately 500 theaters, operating in 42 states in the U.S. (304 theaters; 4,249 screens) and 13 South and Central American countries (193 theaters; 1,395 screens). All of this creates an immersive environment for a shared, entertaining escape, underscoring that there is no place more cinematic than Cinemark. Cinemark introduced a new premium offering, Cinemark XD, standing for Extreme Digital Cinema in 2009. The first XD screen opened at the Century San Francisco Centre 9 theater in San Francisco, California.
Due to government restrictions in Latin America, only half of the theaters in the region are operating. More recently, the company signed a new deal with the major movie studios. The following year, Cinemark introduced its Front Row Joe mascot created by San Antonio-based independent animation studio Wilming Reams Animation. This animated cat appeared in policy trailers and on kids’ concession products. The mascot was retired in 1998 when Cinemark had begun to open Art Deco-style theatres, and was revived in 2004 for its 20th anniversary, and again in 2018 with a CGI look, darker orange color and the beige color being added. In 1992, Cinemark opened a new theater concept called Hollywood USA in Garland, Texas; this concept was subsequently refined into the Tinseltown USA brand of theaters, which were much bigger than what Cinemark had previously built.
Lee Roy Mitchell then formed a group of theaters under the Cinemark name beginning in 1977. Cinemark Corporation and Texas Cinema Corporation merged operations in June 1979 creating a portfolio of 25 theaters in Texas and New Mexico under the Cinemark brand. On March 26, 1980, Henry G. Plitt of Plitt Theatres Holdings purchased the Cinemark circuit of theaters. But Cinemark Corporation continued operations acquiring existing theaters and began to build new theaters. ’Tis The Season for Joyful Jobs The immersive, theatrical experience would not be possible without the many employees decking the halls. With perks such as free movies, employee discounts and flexible schedules, team members can unwrap fun and fulfillment as a Cinemark theater employee.
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Movie Gifting Merriment Cinemark is making holiday shopping a breeze with gift card deals that are sure to spread cheer. From now through Dec. 31, guests who purchase $50 in gift cards will receive $10 in bonus cards. Additional deals will be unwrapped for Black Friday and Cyber Monday.
The investment from Cinemark in adding more ScreenX theaters is part of a wider trend in the theatrical industry. In the wake of the pandemic, moviegoers have gravitated more and more toward seeing films on premium large format screens. These locations, often referred to as PLFs, offer an elevated viewing experience and charge higher ticket prices. The physical screens are often bigger than traditional movie screens or have auditoriums that feature higher-quality sound systems or seating options.
Company Profile
This auditorium features a giant, wall-to-wall display, Barco 4K digital projection with 2D and RealD 3D capabilities, surround sound audio systems, and premium seats. On May 4, 2017, it was announced that a THX sound system would be coming to the XD locations as part of a collaboration with Cinemark. The Razer-owned company was hired to certify over 200 XD auditoriums in the United States and Latin America.
The DOJ argued that, while Cinemark was not technically violating the ADA, it was nevertheless discriminating against disabled patrons by relegating them to the worst seats in the auditorium. Cinemark responded by filing a lawsuit against the Department of Justice, alleging misconduct on the DOJ’s behalf. Cinemark’s lawsuit was thrown out, and the Department of Justice proceeded with its lawsuit. Cinemark ultimately agreed to settle out of court before the court came to a ruling, agreeing with the DOJ that it was in the company’s best interest to end litigation before a ruling was issued.
With the opening of the Movies 8 on 3912 Hampton Road in Texarkana, Texas in 1987, Cinemark began building theaters with colorful interiors and large video game arcades. Legal advertisements indicate that the company known as Cinemark USA, Incorporated, officially began December 31, 1987. In May 2021, Cinemark struck agreements to show films from some of its major Hollywood studio partners, including Warner Bros., Walt Disney Studios, Paramount, and Sony Pictures. The goal of the move is to establish how long movies will play in theaters before being available for home video. Grab The Running Man Collectible Pack and receive a movie ticket and an exclusive collectible lenticular card mini-print! For full details about the Cinemark moviegoing experience, visit Cinemark.com or download the Cinemark app.
The Cinemark Experience Cinemark’s commitment to delivering a preeminent out-of-home entertainment experience comes to fruition through continual investment in its theaters and customer journey. So far this year, premium tickets have represented 22% of domestic sales, according to movie data firm EntTelligence. The average cost of an adult ticket year to date for a PLF is $17.61, nearly a dollar higher than the same ticket during the end of 2024.